General Information
Q1: When does the Momcozy Breastfeeding Month campaign run?
A: The campaign runs from July 24, 2026 at 12:00 AM EDT through August 23, 2026 at 11:59 PM EDT.
The campaign includes three main phases:
● Phase 1: July 24–31 — #WhatHelpedMe
● Phase 2: August 1–14 — #CozySupportList
● Phase 3: August 15–23 — #TipsWorthAdding
A verification period will take place from August 24–27. Results may be announced on or after August 28, after verification is complete. All participation and engagement times are based on Momcozy’s system records in EDT.
Q2: Who is eligible to participate?
A: The campaign is open to legal residents of the fifty (50) United States, the District of Columbia, and Canada, excluding Quebec, who are at least 18 years old, or the age of majority in their state, province, territory, or jurisdiction of residence, and who have a registered Momcozy Community account.
This campaign is void where prohibited or restricted by law.
Q3: Is a purchase required to participate?
A: No purchase is required to participate in the main Breastfeeding Month campaign or to be considered for the main campaign reward opportunities.
Some separate product-experience or oral-care UGC opportunities, such as #CozyTeethMoment, may involve users who have tried or purchased certain Momcozy oral-care products. Any such activity is subject to its own eligibility, content, coupon, and reward terms.
Q4: Where should participants post?
A: Participants should post on Momcozy Community at:
Posts should be published during the valid campaign or phase period and include the required campaign hashtag and applicable phase hashtag.
Q5: What is the main campaign hashtag?
A: The main campaign hashtag is:
● #BreastfeedingMonth
Participants should also include the applicable phase hashtag:
● Phase 1: #WhatHelpedMe
● Phase 2: #CozySupportList
● Phase 3: #TipsWorthAdding
For oral-care UGC content, participants may be asked to use:
● #CozyTeethMoment
Campaign Participation
Q6: Can a participant join all three phases?
A: Yes. Participants may join one, two, or all three phases by publishing eligible content that matches each phase’s topic, timing, and hashtag requirements.
Q7: What is Phase 1 about?
A: Phase 1 is #WhatHelpedMe. Participants are invited to share a real breastfeeding or pumping moment that felt hard and what helped them through it.
This can include:
● A practical method
● A product, tool, or setup
● A feeding or pumping routine
● Family or partner support
● Emotional support
● A mindset shift
● A small moment that helped them feel less alone
Q8: What is Phase 2 about?
A: Phase 2 is #FeedingSupportList. Participants are invited to share one clear, helpful feeding-support tip that could help other moms build their breastfeeding, pumping, or feeding routine.
Unlike Phase 1, which focuses more on personal stories, Phase 2 focuses more on a useful tip that could be added to a community Support List.
Q9: What types of tips can be shared for #FeedingSupportList?
A: Participants may share tips related to real feeding-support scenarios, including:
● Postpartum recovery and comfort
● Breastfeeding or pumping routines
● Night feeding or night pumping
● Cleaning pump parts, bottles, or feeding items
● Feeding on the go
● Pumping at work or outside the home
● Milk storage or bottle prep
● Family support or partner help
● Feeding corner or pumping station setup
● Emotional support during feeding challenges
Posts should stay connected to breastfeeding, pumping, feeding support, or related real-life routines.
Q10: What is Phase 3 about?
A: Phase 3 is #TipsWorthAdding. Momcozy may select and organize helpful community tips from earlier phases into a shortlist, then invite members to help pick the tips they think are most worth adding to the final Breastfeeding Support List.
Participants may be asked to vote for or pick up to three tips, depending on the final activity format.
Q11: What is the Breastfeeding Support List?
A: The Breastfeeding Support List is a community-built list of selected tips, stories, and support ideas shared by Momcozy Community members during the campaign.
It may include selected, summarized, categorized, or edited-for-clarity community submissions. The Support List reflects selected community experiences and does not represent professional medical, lactation, or healthcare recommendations, nor does it represent Momcozy’s endorsement of any specific advice, method, product use, routine, or health-related claim.
Q12: What is #CozyTeethMoment?
A: #CozyTeethMoment is a separate oral-care UGC activity connected to Momcozy’s oral-care product line.
Participants may be invited to share honest oral-care product experiences, baby oral-care routines, testimonials, or cozy care moments after feeding, bath time, or bedtime.
#CozyTeethMoment is not part of the main Phase 3 voting mechanism unless otherwise stated by Momcozy.
Q13: Does #CozyTeethMoment require a positive review?
A: No. Rewards are not conditioned on positive reviews. Participants should share honest, authentic, and compliant experiences.
Content may be rejected or removed if it is misleading, unsafe, exaggerated, copied, AI-generated, non-compliant, or inconsistent with product-use or health-related content guidelines.
Reward Opportunities
Q14: What rewards are available during the campaign?
A: The campaign may include the following reward opportunities:
● Phase 1 Community Support Gifts
● Phase 2 Support List Tips Awards
● Phase 2 Cozy Moment Gift Bundle for the first eligible participants, subject to limits
● Phase 3 Support List Contributors rewards
● Video UGC CozyCoins Bonus
● #CozyTeethMoment CozyCoins or coupon-related benefits, subject to separate terms
All rewards are subject to eligibility verification, content review, compliance review, availability, shipping eligibility, and Momcozy’s final confirmation.
Q15: What are the Phase 1 Community Support Gifts?
A: Phase 1 may select 20 contributors whose #WhatHelpedMe posts provide meaningful practical help, emotional support, or authentic community value.
Selected contributors may receive a Momcozy Gift Box Pick valued up to $59.99.
Q16: What does “Momcozy Gift Box Pick” mean?
A: A Momcozy Gift Box Pick means the selected participant may choose one eligible reward option from a Momcozy-provided reward list, with a value up to $59.99.
It does not mean the participant will receive a box containing multiple products unless Momcozy specifically states otherwise.
Q17: What are the Phase 2 Feeding Support Tips Awards?
A: Phase 2 may select 6 contributors whose #FeedingSupportList posts provide clear, authentic, relevant, and helpful feeding-support tips.
Selected contributors may receive a Momcozy M5 Breast Pump prize valued at $199.99, subject to final verification and availability.
Q18: What is the Cozy Moment Gift Bundle?
A: The Cozy Moment Gift Bundle may be available to the first 100 eligible Phase 2 participants who publish a valid new post during the Phase 2 period with the required campaign hashtag and Phase 2 hashtag.
The bundle may include a Shower Steamer item and an oral-care coupon benefit, subject to final availability, eligibility, and the Official Rules.
Q19: How is the “first 100” for the Cozy Moment Gift Bundle determined?
A: The first 100 eligible participants are determined based on the system-recorded posting timestamp of each valid Phase 2 submission on Momcozy Community.
All submissions remain subject to eligibility verification, content review, account review, fraud screening, and compliance with the Official Rules.
If a submission is incomplete, off-topic, non-compliant, deleted before verification, submitted outside the valid period, missing required hashtags, associated with an abnormal account, or otherwise fails verification, Momcozy may move to the next eligible participant based on the system-recorded posting timestamp.
Q20: Can one participant receive more than one Cozy Moment Gift Bundle?
A: No. Each eligible participant may receive no more than one Cozy Moment Gift Bundle.
Q21: What are the Phase 3 Support List Contributor rewards?
A: Phase 3 may select 3 Support List Contributors based on the final valid voting or pick results, after Momcozy reviews and removes invalid, abnormal, or non-compliant votes.
Selected contributors may receive a Momcozy Gift Box Pick valued up to $59.99.
Q22: What is the Video UGC CozyCoins Bonus?
A: Eligible participants who publish original video content related to breastfeeding, pumping, feeding support, or the Support List during the campaign may be considered for a CozyCoins bonus.
Video UGC bonus eligibility may be limited by quantity, timing, content quality, originality, compliance review, and Momcozy’s final verification.
Q23: Can rewards be exchanged for cash?
A: No. Reward eligibility, CozyCoins, physical prizes, coupons, and gift-related benefits cannot be exchanged for cash, sold, transferred, or substituted by the participant.
Momcozy may substitute a reward of equal or similar value if the original reward becomes unavailable.
Oral-Care Coupon
Q24: What is the oral-care coupon benefit?
A: The oral-care coupon benefit is expected to provide 25% off eligible Momcozy oral-care products.
It is subject to the final coupon setup, eligible product scope, availability, redemption limits, and official coupon terms.
Q25: How long is the oral-care coupon valid?
A: Unless otherwise stated, the oral-care coupon is expected to be valid for 30 days after issuance.
Q26: Is there a minimum purchase requirement for the oral-care coupon?
A: No minimum purchase is expected to be required, unless otherwise stated in the final coupon terms.
Q27: Which products can the oral-care coupon be used on?
A: The coupon is expected to apply to selected Momcozy oral-care products, such as eligible cleaning swabs, cleaning finger covers, teething mittens, silicone manual toothbrushes, silicone finger toothbrushes, water-filled teethers, or other specified Momcozy oral-care items.
Final eligible products may be determined by the coupon setup, eligible SKU list, or campaign page.
Q28: Can the oral-care coupon be combined with other discounts?
A: No. The oral-care coupon cannot be combined with other discounts, offers, coupons, or promotions.
Q29: Can the oral-care coupon be used more than once?
A: No. Each user may use the oral-care coupon no more than one time.
The coupon may also be limited to 250 total redemptions. Once the total redemption limit is reached, the coupon may no longer be available.
Q30: Can the oral-care coupon be exchanged for cash or provide change?
A: No. The oral-care coupon has no cash value, cannot be exchanged for cash, and does not provide change, credit, or refund for any unused value.
Content Requirements
Q31: Does a post need to include an image or video?
A: An image or video is not required for every campaign post unless a specific activity or reward opportunity says otherwise.
However, original photos or videos may help make a post more specific, authentic, and useful to other community members. Video UGC bonus opportunities require original video content.
Q32: Can a participant publish more than one post?
A: Yes. Participants may publish multiple original posts with different content.
Repeated, copied, slightly modified, spam-like, or artificially separated posts may not be counted.
Q33: Can someone participate by commenting only?
A: Members are welcome to comment and interact with other participants.
However, an eligible original post is required for most main campaign participation and reward opportunities. Phase 3 voting or community pick activities may allow participation through voting, picking, or commenting, depending on the final activity format.
Q34: Can participants use AI to create posts?
A: No. AI-generated or AI-assisted text, images, videos, or other campaign content are not accepted.
Posts suspected of using AI tools may be removed, excluded, or disqualified from reward consideration.
Q35: Can participants use images found online?
A: Participants should only use original images, videos, or materials they are legally authorized to use.
Copied, stolen, unauthorized, or misleading content may be removed or considered invalid.
Q36: Can babies, children, partners, or family members appear in a post?
A: Yes, but the participant must have permission from all identifiable individuals shown in the content.
For content featuring a child, the participant must be the parent or legal guardian, or have appropriate permission from the child’s parent or legal guardian.
Q37: What content is not allowed?
A: Content may be removed, excluded, or disqualified if it includes:
● Unsafe medical, health, medication, or supplement advice
● Diagnosis, treatment claims, or guaranteed health outcomes
● Feeding-shaming or judgmental language
● Explicit nudity or inappropriate images
● Private or sensitive personal information
● Copied, stolen, AI-generated, or unauthorized content
● Spam, fake engagement, or unrelated promotional content
● Content that violates Momcozy Community rules or applicable law
Momcozy reserves the right to edit, hide, remove, exclude, or disqualify any content containing unsafe health, medical, medication, or supplement advice, or any content Momcozy determines to be misleading, unsafe, non-compliant, or inappropriate for public display.
Q38: Is the campaign giving medical or lactation advice?
A: No. This campaign is for peer support and personal experience sharing only. It does not provide medical, lactation, dental, or professional healthcare advice.
Members should always consult a qualified healthcare provider, lactation consultant, dentist, pediatrician, or other appropriate professional for medical, lactation, oral-care, or health-related questions.
Q39: Does Momcozy endorse every tip included in the Support List?
A: No. The Breastfeeding Support List reflects selected community experiences and does not represent professional medical recommendations or Momcozy’s endorsement of any specific advice, method, product use, routine, or health-related claim.
Disclosure Requirements
Q40: Does a campaign post need a disclosure?
A: Participants should use the required campaign hashtags so the post is clearly connected to the campaign.
Required hashtags may include:
● #BreastfeedingMonth
● The applicable phase hashtag, such as #WhatHelpedMe, #CozySupportList, or #TipsWorthAdding
● Any additional hashtag required for a specific activity, such as #CozyTeethMoment
If Momcozy provides additional disclosure instructions for product-experience content, rewarded content, or partner content, participants should follow those instructions.
Q41: What disclosure should Zein or other brand partner use?
A: Zein and any other Momcozy brand partners, paid partners, KOCs, KOLs, or collaborators should clearly disclose their relationship with Momcozy when publishing campaign-related content or participating in campaign-related interactions.
An example disclosure may include:
● #MomcozyBrandpartner
Selection and Engagement
Q42: Is this campaign a random drawing?
A: No. This campaign is a skill-based and judged community campaign, not a random drawing.
Rewards may be determined based on content quality, relevance, authenticity, helpfulness, valid engagement, community feedback or voting where applicable, compliance review, and Momcozy’s final verification.
Q43: Does the post with the most likes automatically win?
A: No. Likes, comments, views, votes, community picks, or brandpartner interactions alone do not guarantee any reward.
Engagement may be considered where applicable, but Momcozy may also review content quality, originality, authenticity, usefulness, relevance, storytelling, and overall community value.
Q44: Can participants ask friends to like, comment, or vote?
A: Natural sharing is acceptable, but engagement manipulation is not allowed.
Participants must not use purchased likes, fake accounts, multiple accounts, bots, vote exchanges, comment exchanges, coordinated voting, fake comments, or other artificial engagement activity.
Q45: When does engagement counting end?
A: Engagement is recorded based on Momcozy’s system data as of the applicable phase deadline or final voting deadline.
Engagement received after the deadline may not be counted for that phase or activity.
Q46: What happens if two posts or tips have similar scores or votes?
A: Momcozy may review additional factors, including originality, authenticity, practical value, relevance to the campaign, content quality, valid engagement quality, and compliance status.
For Phase 3 voting, Momcozy may apply tie-breaker rules and remove invalid or abnormal votes before confirming final results.
Q47: Does Zein decide who wins?
A: No. Zein may participate as a Momcozy brand partner, new mom representative, and community co-creator. She may publish posts, ask questions, reply to members, like posts, or save selected content for discussion and inspiration.
However, Zein is not the final judge. Her likes, replies, comments, saved posts, or other interactions do not represent official judging decisions and do not directly determine reward results.
Reward Notification and Delivery
Q48: When will results be announced?
A: Results may be announced on or after August 28, 2026, after verification is complete.
The exact announcement time may vary depending on content review, fraud screening, reward validation, and contact information verification.
Q49: How will potential winners be notified?
A: Potential winners may be contacted through:
● Their registered Momcozy Community or Momcozy account email
● Official community messages or comments
● Other official Momcozy communication channels
Participants should keep their contact information updated and check their spam or junk folder.
Q50: How long do potential winners have to submit their information?
A: Potential winners are generally required to provide requested information within seven days of the first notification, unless otherwise stated by Momcozy.
Failure to respond or provide valid information within the required period may result in forfeiture of the reward.
Q51: What information may be needed for reward fulfillment?
A: Depending on the reward, Momcozy may request:
● Momcozy Community username
● Registered email address
● Post link
● Post date
● Campaign hashtag used
● Shipping information, if a physical reward is involved
● Screenshots or additional verification materials, if needed
Participants should not publicly post sensitive personal information in the community.
Q52: When will physical rewards, coupons, or CozyCoins be delivered?
A: Delivery timing may vary depending on verification, inventory, address confirmation, coupon setup, account review, and shipping conditions.
Physical rewards and coupons are generally expected to be delivered after campaign verification is complete. CozyCoins are generally credited after participation is validated.
Q53: What if a reward is unavailable?
A: Rewards are subject to inventory availability, shipping eligibility, and final confirmation by Momcozy.
If a reward becomes unavailable, Momcozy may provide a substitute reward of equal or similar value where permitted.
Q54: Who is responsible for taxes, duties, or customs fees?
A: Winners are solely responsible for any applicable federal, state, provincial, territorial, local taxes, duties, customs fees, or other charges associated with the acceptance, receipt, or use of any reward, unless otherwise stated by Momcozy in writing.
Q55: Can a reward be transferred to another person?
A: No. Reward eligibility, CozyCoins, coupons, and physical prizes may not be sold, exchanged, transferred, or assigned to another person.
Escalation Reply
Q56: What should customer service say when a case requires further review?
A: Customer service may use the following reply:
Thank you for sharing the details with us. We’ll submit the information to our campaign team for further review. Please note that final eligibility, content validity, reward availability, coupon eligibility, CozyCoins eligibility, and winner selection are determined according to the Official Rules and the campaign team’s verification results.
Q57: What information should customer service collect if a participant asks why they did not receive a reward?
A: Please collect:
● Momcozy Community username
● Registered email address
● Post link
● Post date
● Campaign hashtag used
● Reward type they are asking about
● Relevant screenshots
● Any notification or form submission record, if available
The information can then be submitted to the campaign team for review.
Q58: What should customer service say if a post contains medical or unsafe advice?
A: Customer service may use the following reply:
Thank you for sharing. To keep the community safe and supportive, Momcozy may edit, hide, remove, or exclude content that contains unsafe health, medical, medication, or supplement advice. This campaign is for peer support and personal experience sharing only and does not replace guidance from a qualified healthcare provider, lactation consultant, dentist, or other appropriate professional.
Q59: What should customer service say if someone asks whether Momcozy endorses a tip in the Support List?
A: Customer service may use the following reply:
The Breastfeeding Support List includes selected community experiences and peer support ideas. It does not represent professional medical, lactation, dental, or healthcare recommendations, and it does not mean Momcozy endorses every specific method, routine, product use, or health-related claim. For medical, lactation, oral-care, or health-related concerns, we recommend consulting a qualified professional.
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